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Privacy Policy

© 2025 Thirst Learning Ltd. Registered in England. Company No. 13731242.

This privacy policy sets out how Thirst Learning uses and protects any information that you give Thirst when you use this website. Thirst is committed to ensuring that your privacy is protected. Should you decide to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. Thirst may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This Policy is effective from 3/9/2021.

What We Collect

Our optional contact forms collect the following information:

  • First Name
  • Last Name
  • Work Email
  • Phone Number
  • Number of Learners
  • Company
  • How did you hear about us?

We also use cookies on our site, please see the section entitled ‘how we use cookies for more information on this.

What We Do with The Information

If you choose to submit your contact details to us we will use them in the following ways:

  • To respond to you via email or phone about your interest in Thirst. In this situation, we are contacting you on the legal basis of legitimate interest – because you have expressed an interest in hearing from us.
  • When you submit your Personal Data to the Thirst Site it will be stored on HubSpot which is a type of CRM software, subject to their terms and conditions, privacy and cookies policy which can be found at: legal.hubspot.com/cookie-policy and: legal.hubspot.com/privacy-policy
  • We will also use this information for our internal record keeping and to help us improve our services.
  • We may also use your information to contact you to ask if you would like to take part in market research, you will then have the option of accepting or declining this offer. We may contact you by email or phone.
  • If you tick the box to receive our news and relevant information, we will only send you what we believe will be useful to you. If you change your mind about hearing from us in this way you can unsubscribe at any point by either contacting us at [email protected] or clicking ‘unsubscribe’ at the bottom of any automated email from us.
  • We will only keep your information on record for a maximum of 5 years after we cease doing business with you or communicating with you. If you would like your information removed sooner from our systems, please get in touch with us at [email protected].
  • We take all reasonable technical, organisation and security steps to ensure that the information you supply to us over the internet is secure.

Security

We are committed to ensuring that your information is secure. To prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

How We Use Third-Party Services & Cookies

The list of data provided below is not comprehensive. These services may update what data they collect and how. Please refer to the Privacy policies of those services to know more.

Google Analytics provides us with the number of visitors to our Service, data on how much time the visitors spent on our Service, which browser was used to log in, the average number of times users visited the Service, the total number of pages visited, the region from which a visitor is accessing the website, how the visitor access the Service, and any other personal data Google Analytics can provide.

With Google Search Console, we track the data on how often our Service appears in Google Search, which search queries show our Service, how often searchers click through to those queries and other search features.

The data listed above is processed strictly anonymously. You can find more detailed information about how Google uses information from sites and apps by following the link.

Leadfeeder provides users’ behavioural data and allows us to identify companies visiting the Service, the way they got there, their behaviour, and their intent to purchase. We collect this information for the purposes of further visitor profiling and customising marketing efforts. To identify companies’ names and contact data, Leadfeeder relies on publicly available sources as well as data that is captured by Google Analytics.

Leedfeader uses secure technology to encrypt your data on transfer and at rest. The service ensures they are in compliance with GDPR. You can find out more about Leadfeeder’s service and visitors’ behavioural data that it uses by following the link.

Cookie Data. We use cookies and similar tracking technologies (beacons, tags, and scripts) to track the activity on our Service.

Cookies are files with a small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device.

You can customise cookie tracking in your browsers.

However, if you do not accept cookies, you may not be able to use some portions of our Service.

Examples of Cookies we use:

  • Session Cookies: we use Session Cookies to operate our Service.
  • Preference Cookies: we use Preference Cookies to remember your preferences and various settings.
  • Security Cookies: we use Security Cookies for security purposes.
  • Advertising Cookies: Advertising Cookies are used to serve you with advertisements that may be relevant to you and your interests.

Links to Other Websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling Your Personal Information

You may choose to restrict the collection or use of your personal information in the following ways:

  1. If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by contacting us at [email protected]
  2. If you are receiving automated emails which you no longer wish to receive you can unsubscribe at any time using the link at the bottom of the email.
  3. We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
  4. You may request details of personal information which we hold about you under the General Data Protection Regulation 2018. This information will be supplied free of charge. If you would like a copy of the information held on you, please get in touch with us at [email protected]
  5. If you believe that any information we are holding on you is incorrect or incomplete, please email us as soon as possible at the above address. We will promptly correct any information found to be incorrect.

Your rights

You have the right to confidentiality under the Data Protection Act 2018 (DPA), the Human Rights Act 1998, and the General Data Protection Regulation 2018. You also have the right to ask for a copy of all records we hold about you. Your request must be made in writing and you will need to give adequate information (for example full name, email address, etc). We will provide this information free of charge and are required to respond to you within one month. You will be required to provide identification before any information is released to you.

You will be asked to provide the following:

  • The personal information you want to access.
  • Where it is likely to be held.
  • The date range of the information you wish to access.

You have the right to rectify your information; if you think anything in your record is inaccurate, please let us know. You have the right to restrict how we process your information and you can also request that we remove your information altogether.

If you would like further information on your rights or wish to exercise them, please write to us at the Thirst Learning postal address or email [email protected]

If you are not happy about any aspect of our Privacy Policy:

In the first instance, please talk to us directly so we can resolve any problem or query. You also have the right to contact the Information Commissioner’s Office (ICO) if you have any questions about Data Protection. You can contact them using their helpline 0303 123 113 or at: www.ico.org.uk