customer story

How ChenMoore Built a Learning Culture From The Ground Up With Thirst

With Adeline Chappuis, Learning Specialist at ChenMoore

80%

Platform
Adoption

175

Employees on Platform

1

Central
Knowledge Hub

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INTRODUCTION

When youโ€™re running a multi-disciplinary engineering firm across 15+ offices, the challenge isnโ€™t just delivering great projects.

Itโ€™s making sure every person โ€” across every discipline, every location, every role โ€” has the knowledge, tools, and confidence to keep growing.

For ChenMoore, a Florida-based engineering firm with nearly four decades of history, that challenge came into sharp focus when leadership made a decision that many growing firms eventually face: it was time to invest seriously in learning and development.

Not tweak it. Build it. From scratch.

โ€œWhen I joined, there wasnโ€™t really a learning structure in place,โ€ says Adeline Chappuis, Learning Specialist at ChenMoore. โ€œThe goal was to build something that could grow with the business โ€” a real home for knowledge that everybody could find, use, and add to.โ€

ChenMoore had the talent, the ambition, and the culture to make it work.

What they needed was the right platform.

Thatโ€™s where Thirst came in.

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The challenge

Starting from scratch is both an opportunity and a pressure.

For ChenMoore, it meant building an L&D function inside a billable-hours engineering firm โ€” where every ask you make of an employee takes them away from client work. That means learning has to earn its place. Every time.

But before Thirst, โ€œworth itโ€ was hard to demonstrate โ€” because learning had nowhere to live.

Training recordings might end up in SharePoint. Lunch and learn notes might be in someoneโ€™s inbox. Conference takeaways? Gone. Knowledge that walked in through the door of every project and every event just… vanished.

It created three core challenges:

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Knowledge was disappearing โ€“ when someone attended a conference or finished a project, the insights theyโ€™d gained had no place to go. The whole company missed out.
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No home for learning โ€“ training and events could live anywhere across SharePoint, email, or a project folder โ€” leaving employees unsure where to look and managers unable to track anything.
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No career roadmap โ€“ without documented paths, ambitious employees couldnโ€™t see how to grow โ€” and ChenMoore couldnโ€™t show them.

โ€œAmbiguity is always uncomfortable,โ€ says Adeline. โ€œNo matter how much we might experience it, working through unknowns is frustrating. A lot of what I started doing was simply figuring out what the processes even were โ€” getting them written down so there was finally something to build on.โ€

For ChenMoore, this wasnโ€™t just an L&D problem. It was a knowledge problem, a retention problem, and a culture problem โ€” all at once.

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โ€œPeople now have a map. To go from A to B, this is what I need to learn to get to the next stage in my career. Thatโ€™s such a game changer.โ€

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Adeline Chappuis
Learning Specialist, ChenMoore
the solution

Built For This From Day One

Thirst wasnโ€™t something Adeline had to go hunting for. It was part of the vision before she even walked through the door.

โ€œThe goal was to implement a learning experience platform,โ€ she explains. โ€œA real knowledge hub where all the great knowledge our employees have gets out of their heads and onto the platform.โ€

But the moment she actually got into Thirst, something clicked.

โ€œI fell in love with it from the very first conversation,โ€ she says. โ€œMost learning tools are one-way โ€” you watch, you tick a box, you move on. Thirst is different. Every employee gets ownership. Theyโ€™re not just learners, theyโ€™re contributors โ€” and when people share what they know, everyone gets better.โ€

That mindset shaped everything about how ChenMoore launched Thirst. Rather than a big, top-down rollout, Adeline took a deliberate, soft-launch approach โ€” building habits first, getting people through the door before asking them to fill it.

Within weeks, ChenMoore had:

Centralised all learning events on the platform โ€“ from company-wide sessions to quick-turnaround lunch and learns organised by individual offices.

Launched a 20-course project management learning journey โ€“ giving employees a clear, structured path through content they could actually apply.

Started building documented career paths โ€“ so people could finally see exactly what they needed to learn to move from where they were to where they wanted to be.

Empowered employees to post their own events and share their own knowledge โ€“ turning the platform from a one-way broadcast into a living, breathing knowledge hub.

The events feature became an unexpected gateway to the whole platform.

โ€œWeโ€™re slowly shifting from sending event invites through Outlook to sending them through Thirst,โ€ Adeline explains. โ€œItโ€™s still the same Teams call โ€” but it gets people logging in, gets them seeing the platform, gets them used to it. That way, when we ask them to do more, they already know where to go.โ€

The small details won her over, too. Being able to embed the Teams link and location directly into each event listing โ€” so attendees had everything in one place โ€” made a real impression. โ€œChefโ€™s kiss,โ€ she says.

And whenever the team needed something beyond the platform itself, Thirst was right there โ€” whether that was a quick email to their account manager or a regular quarterly call to talk through what was working and what could be better.

โ€œIf thereโ€™s not a capability we need quite yet, the Thirst team really pay great attention to us and our needs,โ€ she says. โ€œNo matter what platform you choose, if the responsiveness isnโ€™t there, itโ€™s just a miss. That openness to building what we ask for has been a real value add.โ€

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โ€œWeโ€™ve gone from a culture of โ€˜this is just kind of how things areโ€™ to โ€˜we can always improve.โ€™ Thatโ€™s a real culture of lifelong learning.โ€

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Adeline Chappuis
Learning Specialist, ChenMoore
the benefits

Early Wins โ€” and a Culture Starting to Shift

It didnโ€™t take long for the early signs to show.

Just six weeks after going live, ChenMoore had already hit an 80% login rate โ€” with 140 out of 175 employees on the platform.

โ€œItโ€™s hard to get people used to and actually using new systems,โ€ says Adeline. โ€œGetting to 80%? Thatโ€™s a win.โ€

Thirst was already transforming how learning worked at ChenMoore with:

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A central home for every event and resource โ€“ no more SharePoint guessing games. After a lunch and learn? Go to Thirst. Looking for a recording? Itโ€™s in Thirst.
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Learning journeys that give employees a visible path โ€“ structured, step-by-step, with content that connects directly to where they want to go in their career.
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Employee-led knowledge sharing โ€“ team members posting their own events, contributing their own content, and starting to build something together.
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Analytics that surface whoโ€™s engaged โ€“ Adeline can already see active user trends month by month and identify the people driving early momentum.
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And the superstar users? They showed up fast.

Just six weeks in, people had already emerged unprompted. One had completed the entire 20-course learning journey. Another was emailing Adeline before every event, asking: โ€œHow do we get this on Thirst?โ€

โ€œI kind of handed it over to her and said: you can post this yourself,โ€ says Adeline. โ€œThatโ€™s exactly what I want โ€” people taking ownership of the platform, not waiting for the L&D team to do it for them.โ€

The broader feedback told the same story. Across the organisation, the response wasnโ€™t resistance โ€” it was relief.

โ€œA lot of the feedback Iโ€™m hearing is: โ€˜Oh, thank goodness we have this now.โ€

What's Next

From Blank Canvas to Learning Culture

For ChenMoore, Thirst is just getting started. Itโ€™s become the home of learning โ€” and the ambition for what it holds keeps growing.

Onboarding? Being rebuilt entirely on Thirst โ€” giving every new starter a clear, guided experience from day one.

Career development? Learning journeys will map directly to ChenMooreโ€™s new documented career paths โ€” so employees can see exactly what to do to move up.

Knowledge sharing? The goal is for everyone who attends a conference on the companyโ€™s time to share what they learned โ€” so the whole firm benefits, not just the person in the room.

Compliance and events? Both are on the roadmap โ€” and with the platform already becoming ChenMooreโ€™s central company calendar, the pieces are falling into place.

What started as a blank canvas has turned into the foundation for a genuine learning culture โ€” one that Adeline plans to keep building, one goal at a time.

โ€œWeโ€™ve gone from a culture of โ€˜this is just kind of how things areโ€™ to โ€˜we can always improve.โ€™ Thatโ€™s fostering a real culture of lifelong learning โ€” and a year from now, that habit will be second nature.โ€

And if another company asked whether they should try Thirst?

โ€œDo it,โ€ she says. โ€œItโ€™s that great combination of not just consuming content, but being a contributor. It empowers each employee to take ownership of not just their own learning, but their entire team. And that builds rapport, community, and better outcomes.โ€

Her one piece of advice for L&D teams going through something similar: โ€œBe patient with the culture change. Focus on one goal. Then make another goal.โ€

Because at ChenMoore, thatโ€™s exactly how a blank slate became a thriving learning culture.

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